Who Is Lynette Chandler?

Wow, that's a big question isn't it? I started this website because it's a subject I'm really passionate about. I love technology and when it works well for marketing purposes, I can't stop flapping my jaws. In the days working outside the home, I've worked as copywriter in an ad agency, I even tried being a life guard at a theme park! But what really got me going was marketing and technology. So I spent many years as a Marketing Executive, constantly hanging out with the IT Manager, having a blast brainstorming about appyling technologies to our sales & marketing process.

Before you think I'm some kinda technology graduate, let me dispel that myth. The truth is, I never even used a computer till I started working my first job at 19! I never got on the Internet until 1996 and I never got my own computer till 1998. Yup, that's all true. If you think it's 'too late' or you'll never understand computers. I'm physical proof that it's not too late, anyone can learn about technology, use it effectively and profitably.

If that is true why should you believe what I say?

It's simple. Once I learnt the ins and outs of technology I was completely hooked. It became almost like an obsession and I learnt - fast. So much that even I built a thriving business around implementing technology for people. I'm no Bill Gates, I don't invent technology but when it comes to sniffing out which technologies to use for a marketing process, finding out how to leverage certain technologies for marketing. I'm not afraid to say - I shine.

In today's business, you cannot ignore technology anymore. Whether you use it to automate your process, to find new ways to reach your market or just plain make your business processes more efficient, I have something to share.

Join Me
As I put my thoughts down in pixels ;-)